Focused on advocating for a user-centric and metrics-driven organization, I champion leading the culture of design thinking, with strong communication skills, empathy and dedication to creating intuitive, delightful and seamless experiences.
LATEST PROJECT
Leading the UX design for Sky Glass’s launch, I steered pivotal projects like TV Guide, FSX, Playlist and Search. By crafting immersive experiences, using user insights with innovation to transform global TV interaction.
CAPABILITIES & SERVICES
UX Strategy
Vision: Uncovering insights to envision the future trajectory of your company’s user experience and the underlying reasons.
Goals & Measures: Translate and connect your business goals with UX metrics to measure progress.
Strategy & Plan: Create with your team a flexible UX Roadmap to mirror the scope of the vision and support by formulating precise KPIs to evaluate success, ensuring alignment with strategic goals for tangible outcomes.
UX Design
Audit, Discovery & Definition: Gaining insights by deciphering data and crafting hypotheses to uncover opportunities and challenges.
Explore & Ideate: Craft user flows, journey maps, specifications, prototypes, empathy and mind maps to delve into and communicate creative and meaningful ideas.
Test & Implement: Engage with users through interviews to gather feedback and collaborate with your development team to bring the vision to life.
People Facilitation
Workshop Facilitation: Strategically plan and prepare objectives, activities, and resources to cultivate an engaging and productive atmosphere.
UX Mentorship: Boost your business’s UX maturity by mentoring and coaching individuals in User-Centered Design (UCD) methodologies.
Design Team Growth: Crafting and delivering compelling OKRs to empower and guide team members in their career growth journey.